Dramatic rock climbing scene with a father and daughter.

The ad opens with two people, a man and a young girl, rock climbing on a steep cliff face with a scenic mountain and lake backdrop. The man appears to be struggling. The scene then shifts to the man looking distressed and the girl looking concerned. The man pulls a pouch of Skyr Mini from his pocket. The girl then takes a pouch and drinks from it. The final scenes show the Skyr Mini products displayed in a forest setting with the tagline.