POC YouTube Ads: Top Video Commercials and Spend

#3028 YouTube advertiser by spendRetail EcommerceSwedenVerify on Google Ads Transparency Center

Founded in Stockholm, POC manufactures protective sports gear, including helmets, eyewear, and technical apparel for cycling and snow sports. Across 83 markets, the brand's YouTube advertising features 30+ video ads with 10.7M views. Campaigns frequently highlight product safety and science alongside seasonal sales and gear launches.

Est. total spend
$21.3K – $533K
All-time, estimated range
Ads indexed
37
Total views
10.7M
Markets
83
Countries the ads ran in

Most-viewed POC YouTube ads

Top 20 by views · list updated

See all 37 POC ads

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About POC

Founded in 2005 in Stockholm, Sweden, POC is a manufacturer of protective sports gear, including helmets, eyewear, body armor, and technical apparel for cycling and snow sports. The brand sells its products globally to professional athletes and outdoor enthusiasts through retail partners and direct-to-consumer online. The company operates as a Sweden-registered entity and is owned by protective sports gear group Dainese.

Company
POC Sweden AB
Category
Sports safety equipment and apparel
Headquarters
Sweden
Advertises in
83 countries

POC YouTube ads — FAQ

POC is a Swedish sports safety equipment and apparel brand founded in Stockholm. The company manufactures protective gear, including helmets, eyewear, body armor, and technical apparel for cycling and snow sports.
POC's YouTube ads feature promotional discounts such as end-of-season sales, stories from the POC Journal, and specific protective products including the Obex Visor and the New Amidal helmet, alongside safety messaging.
POC uses a mix of horizontal videos and vertical Shorts-style ads, with the vast majority running as quick spots up to 15 seconds long.
POC advertises exclusively in English on YouTube.
AdSee has indexed 37 YouTube ads from POC, with 10.7M views in total, shown in 83 countries.
POC's YouTube ads in the AdSee library ran most often in Germany, the United States, Austria, France and the Netherlands. In total they were shown in 83 countries.
AdSee estimates POC's YouTube ad spend at $21.3K – $533K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by POC.
The most-viewed POC ad in the AdSee library is “POC — Protected by Science”, with 4.2M views on YouTube.
POC's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR05649848951822614529?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.