The initial Pluto TV logo animation and the dramatic sci-fi imagery.

The ad opens with the Pluto TV logo, then transitions to clips from various sci-fi and action shows and movies, including "WHAT'S LANDING ON PLUTO", "Men in Black", "Dungeons & Dragons: Honor Among Thieves", "ARROW", "TWIN PEAKS", "FRINGE", "The 100", and "Fringe" again. The clips are fast-paced and feature dramatic scenes, characters in action, and futuristic or mysterious settings. The ad concludes with the Pluto TV logo and slogan.