Ilona Maher, a pro rugby player, speaking directly to the camera.

The ad opens with a woman, Ilona Maher, a pro rugby player, looking in a mirror and speaking. She then opens a refrigerator and selects two Perfect Bars. The camera then focuses on her hands breaking one of the bars in half, revealing chocolate chips. She then holds up a piece of the bar and speaks directly to the camera, ending with a shot of the Perfect Bar packaging and logo.