Panera Bread YouTube Ads and Video Campaigns

#258 YouTube advertiser by spendTravel HospitalityUnited StatesVerify on Google Ads Transparency Center

Panera Bread is an American fast casual bakery-café chain serving baked goods, specialty breads, sandwiches, soups, and beverages. Across 17 ads tracked in one market, its YouTube advertising has generated 228M views. The video campaigns highlight menu favorites and new items, including Ciabatta Dippers, Asiago Bagel Stacks, and Croissant Toast Sandwiches.

Est. total spend
$4.6M – $11.4M
All-time, estimated range
Ads indexed
17
Total views
228M
Markets
1
Countries the ads ran in

Most-viewed Panera Bread YouTube ads

Top 16 by views · list updated

See all 17 Panera Bread ads

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About Panera Bread

Panera Bread is an American chain of fast casual bakery-café restaurants operating over 2,000 locations across the United States and Canada. The company offers baked goods, specialty breads, sandwiches, soups, salads, and beverages for dine-in, takeaway, delivery, and catering. Founded in 1987 as St. Louis Bread Company, Panera is owned by JAB Holding Company as part of its Panera Brands platform.

Company
Panera, LLC
Category
Bakery-café restaurant chain
Headquarters
United States
Advertises in
1 country

Panera Bread YouTube ads — FAQ

Panera Bread is an American fast casual bakery-café restaurant chain operated by Panera, LLC. It offers baked goods, specialty breads, sandwiches, soups, salads, and beverages for dine-in, takeaway, delivery, and catering across the United States and Canada.
Panera Bread's YouTube ads highlight specific menu items and sandwich offerings. Common featured items include Asiago Bagel Stacks, New Croissant Toast Sandwiches, and the return of Ciabatta Dippers.
Panera Bread uses an even mix of vertical Shorts-style videos and traditional horizontal ads. Most of the brand's video advertisements are short spots lasting up to 15 seconds.
Panera Bread advertises on YouTube exclusively in English, aimed at audiences in its primary North American markets.
AdSee has indexed 17 YouTube ads from Panera Bread, with 228M views in total, shown in 1 country.
Panera Bread's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates Panera Bread's YouTube ad spend at $4.6M – $11.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Panera Bread.
The most-viewed Panera Bread ad in the AdSee library is “Panera Bread — Ciabatta Dippers Are Back”, with 48.1M views on YouTube.
Panera Bread's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12431657219068526593?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.