The initial shot of the woman in the bathroom and the Newpharma logo.

The video opens with a young woman in a bathroom, looking at her reflection. She then uses her phone to browse products on the Newpharma app. The app interface is shown with a shopping cart icon and a number '5'. She selects a product and then is shown applying skincare products to her face. The ad highlights 'Vos marques préférées à prix bas' (Your favorite brands at low prices) and ends with a call to download the Newpharma app.