A man affectionately playing with a large, fluffy Irish Setter on a couch.

The ad opens with a man on a couch playing with his Irish Setter. The scene transitions to a teenager in bed, reaching for an alarm clock. Next, a woman is shown holding a baby in a nursery. The ad then shows a split-screen montage of these scenes along with a woman getting ready in a bathroom, a couple in bed, and two people having a picnic outdoors. The brand logo appears prominently in the center of the montage.