The iconic McDonald's arches and a sign advertising an "Under $3 Menu."

The ad opens with two men standing outside a McDonald's, looking up at the sign. It then cuts to various people enjoying McDonald's food and drinks, often in their cars or at the restaurant. The pacing is quick, showing different individuals and groups ordering and consuming items from the "Under $3 Menu." The ad ends with a shot of various McDonald's menu items on a table.