LMNT YouTube Ads: Video Examples & Top Campaigns

#3078 YouTube advertiser by spendDTCUnited StatesVerify on Google Ads Transparency Center

Drink LMNT produces zero-sugar electrolyte drink mixes and sparkling beverages formulated with sodium, potassium, and magnesium. Targeted at active athletic lifestyles, its YouTube ads in the United States have generated 10.4M views across 17 video ads. The creative focuses on endurance athletes like cyclists and runners, recovery stories, and product flavors under its recurring Stay Salty theme.

Est. total spend
$207K – $518K
All-time, estimated range
Ads indexed
17
Total views
10.4M
Markets
1
Countries the ads ran in

Most-viewed LMNT YouTube ads

Top 17 by views · list updated

Drink LMNT — LMNT — Anne Gilbert Chase: Athlete & Mother (YouTube video ad)0:39

Drink LMNT

LMNT — Anne Gilbert Chase: Athlete & Mother

3.9M views
Drink LMNT — LMNT — Electrolyte Drink for Cyclists (YouTube video ad)0:38

Drink LMNT

LMNT — Electrolyte Drink for Cyclists

2.3M views
Drink LMNT — Eric Pietrowski: From Football Injury to a New Lifestyle with LMNT (YouTube video ad)0:37

Drink LMNT

Eric Pietrowski: From Football Injury to a New Lifestyle with LMNT

913.5K views
Drink LMNT — LMNT — Stay Salty (YouTube video ad)0:41

Drink LMNT

LMNT — Stay Salty

666.6K views
Drink LMNT — LMNT — Stay Salty (YouTube video ad)0:42

Drink LMNT

LMNT — Stay Salty

537.2K views
Drink LMNT — LMNT — Watermelon Salt Electrolyte Drink Mix (YouTube video ad)0:15

Drink LMNT

LMNT — Watermelon Salt Electrolyte Drink Mix

416.4K views
Drink LMNT — LMNT — Stay Salty (YouTube video ad)0:42

Drink LMNT

LMNT — Stay Salty

410.8K views
Drink LMNT — LMNT - Stay Salty (YouTube video ad)0:30

Drink LMNT

LMNT - Stay Salty

330.7K views
Drink LMNT — LMNT — Electrolyte Drink Mix for Ironman Training (YouTube video ad)0:48

Drink LMNT

LMNT — Electrolyte Drink Mix for Ironman Training

177.2K views
Drink LMNT — LMNT — Enjoy Hot (YouTube video ad)0:15

Drink LMNT

LMNT — Enjoy Hot

138.5K views
Drink LMNT — LMNT Electrolytes — Hydration for Winter Backcountry Missions (YouTube video ad)0:35

Drink LMNT

LMNT Electrolytes — Hydration for Winter Backcountry Missions

136.8K views
Drink LMNT — LMNT Black Cherry Lime Sparkling Electrolyte Water (YouTube video ad)0:11

Drink LMNT

LMNT Black Cherry Lime Sparkling Electrolyte Water

126.4K views
Drink LMNT — Dr. Kelly Starrett on Salt and Performance with LMNT (YouTube video ad)0:30

Drink LMNT

Dr. Kelly Starrett on Salt and Performance with LMNT

103.3K views
Drink LMNT — LMNT — Electrolyte Mix (YouTube video ad)0:15

Drink LMNT

LMNT — Electrolyte Mix

99.6K views
Drink LMNT — LMNT — Electrolytes for Performance and Recovery (YouTube video ad)0:30

Drink LMNT

LMNT — Electrolytes for Performance and Recovery

86.3K views
Drink LMNT — LMNT — Stay Salty: Mural Painter's Hydration (YouTube video ad)0:38

Drink LMNT

LMNT — Stay Salty: Mural Painter's Hydration

56.2K views
Drink LMNT — LMNT - Stay Salty Electrolytes for Performance (YouTube video ad)0:30

Drink LMNT

LMNT - Stay Salty Electrolytes for Performance

34.6K views

About LMNT

LMNT is a health and wellness beverage brand that produces zero-sugar electrolyte drink mixes and sparkling beverages. Founded in 2018, the company formulates products with sodium, potassium, and magnesium designed to support keto, paleo, and active athletic lifestyles. Based in the United States, LMNT sells its hydration products direct-to-consumer online and through retail partners.

Company
Drink LMNT, Inc.
Category
Electrolyte drink mixes
Headquarters
United States
Advertises in
1 country

LMNT YouTube ads — FAQ

LMNT is a United States health and wellness brand that sells zero-sugar electrolyte drink mixes and sparkling beverages. Formulated with sodium, potassium, and magnesium, LMNT products cater to keto, paleo, and active lifestyles.
LMNT's YouTube ads focus on hydration for active lifestyles, featuring specific athletic pursuits like cycling and Ironman training, along with athlete stories. Recurring promotions highlight the "Stay Salty" message and specific flavors like Watermelon Salt.
LMNT uses a mix of horizontal and vertical video formats, with a slight majority being horizontal. In terms of duration, LMNT ads lean heavily toward 30- to 60-second spots, alongside shorter 15- and 30-second videos.
LMNT advertises exclusively in English on YouTube, reflecting its base in the United States.
AdSee has indexed 17 YouTube ads from LMNT, with 10.4M views in total, shown in 1 country.
LMNT's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates LMNT's YouTube ad spend at $207K – $518K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by LMNT.
The most-viewed LMNT ad in the AdSee library is “LMNT — Anne Gilbert Chase: Athlete & Mother”, with 4.0M views on YouTube.
LMNT's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR00340374732278857729?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.