La Centrale YouTube Ads and Video Campaigns

#1327 YouTube advertiser by spendAutomotiveFranceVerify on Google Ads Transparency Center

La Centrale is an automotive marketplace for buying and selling used cars, motorcycles, and commercial vehicles in France. Its YouTube advertising focuses on the French market, generating 91.3M views across 18 ads. Campaigns highlight easy and quick car selling, finding the ideal used vehicle, and buyer protections such as 24-month warranties.

Est. total spend
$730K – $1.7M
All-time, estimated range
Ads indexed
18
Total views
91.3M
Markets
1
Countries the ads ran in

Most-viewed La Centrale YouTube ads

Top 18 by views · list updated

About La Centrale

La Centrale is an online automotive marketplace dedicated to buying and selling used cars, motorcycles, and commercial vehicles in France. Originally founded in 1969 as a print publication, the platform connects individual buyers and sellers with professional auto dealerships. It offers vehicle listings, valuation estimates, financing tools, and secure transaction services. The business is operated by Groupe La Centrale, a subsidiary of OLX Group.

Company
Groupe La Centrale
Category
Automotive classifieds marketplace
Headquarters
France
Advertises in
1 country

La Centrale YouTube ads — FAQ

La Centrale is a French automotive classifieds marketplace operated by Groupe La Centrale. The platform allows individuals and professional dealerships to buy and sell used cars, motorcycles, and commercial vehicles, while also providing valuation estimates and financing tools.
La Centrale's YouTube ads focus on buying and selling used cars easily and quickly. Key themes include free vehicle selling, finding ideal used cars, and peace of mind through 24-month warranties.
La Centrale uses horizontal video formats exclusively. Its YouTube ads are evenly split between short spots under 15 seconds and mid-length videos ranging from 16 to 30 seconds.
La Centrale advertises on YouTube entirely in French, catering to its core audience in France.
AdSee has indexed 18 YouTube ads from La Centrale, with 91.3M views in total, shown in 1 country.
La Centrale's YouTube ads in the AdSee library ran most often in France.
AdSee estimates La Centrale's YouTube ad spend at $730K – $1.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by La Centrale.
The most-viewed La Centrale ad in the AdSee library is “La Centrale - Sell your car easily and carpool”, with 16.6M views on YouTube.
La Centrale's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR10287756329707634689?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.