itsme YouTube ads: Watch top video campaigns

#3472 YouTube advertiser by spendSaaSBelgiumVerify on Google Ads Transparency Center

itsme is a digital identity service created by Belgian Mobile ID that enables users to identify themselves, log in online, approve transactions, and sign documents electronically. With 18 video ads generating 15.5M views in Belgium, its video campaigns center on themes of identity verification, ease of use, and security across multilingual messaging.

Est. total spend
$171K – $420K
All-time, estimated range
Ads indexed
18
Total views
15.5M
Markets
1
Countries the ads ran in

Most-viewed itsme YouTube ads

Top 18 by views · list updated

About itsme

itsme is a digital identity service created by Belgian Mobile ID that allows individuals to identify themselves, log in to online platforms, approve transactions, and sign documents electronically. Serving over eight million users across Belgium and Europe, the app is integrated into thousands of private and government platforms. It was launched in 2017 by a consortium of major Belgian banks and mobile telecommunications operators.

Company
Belgian Mobile ID SA/NV
Category
Digital identity platform
Headquarters
Belgium
Advertises in
1 country

itsme YouTube ads — FAQ

itsme is a digital identity service created by Belgian Mobile ID, based in Belgium. The platform allows users to verify their identity, log in to online services, approve transactions, and electronically sign documents across private and government platforms.
itsme's YouTube ads primarily promote its mobile app as a secure and easy tool to prove identity. Recurring themes emphasize identity verification and messaging around being super easy and super secure.
itsme relies entirely on horizontal video formats on YouTube, focusing almost exclusively on short spots that run up to 15 seconds.
itsme advertises on YouTube primarily in French and Dutch, aligning with its audience in Belgium.
AdSee has indexed 18 YouTube ads from itsme, with 15.5M views in total, shown in 1 country.
itsme's YouTube ads in the AdSee library ran most often in Belgium.
AdSee estimates itsme's YouTube ad spend at $171K – $420K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by itsme.
The most-viewed itsme ad in the AdSee library is “itsme — Your preferred app to prove who you are”, with 3.9M views on YouTube.
itsme's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07448663959277666305?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.