ESET YouTube Ads: Real Video Campaign Examples

#513 YouTube advertiser by spendSaaSSlovakiaVerify on Google Ads Transparency Center

ESET is a cybersecurity company developing antivirus, endpoint protection, and threat prevention software for consumers and businesses. Across 35 markets, its YouTube advertising reaches 108M views with 100+ video ads. Campaigns frequently center on digital security, home protection, and business security solutions like ESET PROTECT.

Est. total spend
$216K – $5.4M
All-time, estimated range
Ads indexed
152
Total views
108M
Markets
35
Countries the ads ran in

Most-viewed ESET YouTube ads

Top 20 by views · list updated

ESET — ESET Digital Security - Progress. Protected. (YouTube video ad)0:15

ESET

ESET Digital Security - Progress. Protected.

11.5M views
ESET — ESET Digital Security - Protect Your Progress (YouTube video ad)0:15

ESET

ESET Digital Security - Protect Your Progress

9.6M views
ESET — ESET Home Security - Your Digital Life Protection (YouTube video ad)0:15

ESET

ESET Home Security - Your Digital Life Protection

4.5M views
ESET — ESET PROTECT — Powerful Cybersecurity for Businesses (YouTube video ad)0:35

ESET

ESET PROTECT — Powerful Cybersecurity for Businesses

4M views
ESET — ESET Small Business Security — Digital Security for Small Businesses (YouTube video ad)0:30

ESET

ESET Small Business Security — Digital Security for Small Businesses

3.5M views
ESET Latinoamérica — ESET — Digital Security Activated (YouTube video ad)0:15

ESET Latinoamérica

ESET — Digital Security Activated

3.5M views
ESET — ESET PROTECT MDR — Cybersecurity Gaps? (YouTube video ad)0:15

ESET

ESET PROTECT MDR — Cybersecurity Gaps?

3.3M views
ESET — ESET Digital Security — Smart Scam Protection (YouTube video ad)0:15

ESET

ESET Digital Security — Smart Scam Protection

3M views
ESET — ESET Digital Security — Smart Scam Protection (YouTube video ad)0:15

ESET

ESET Digital Security — Smart Scam Protection

2.8M views
ESET DACH — ESET Digital Security — Progress. Protected. (YouTube video ad)0:15

ESET DACH

ESET Digital Security — Progress. Protected.

2.6M views
ESET Latinoamérica — ESET — IT Security Experts (YouTube video ad)0:30

ESET Latinoamérica

ESET — IT Security Experts

2.6M views
ESET DACH — ESET Home Security — Schutz für Dein digitales Leben. (YouTube video ad)0:15

ESET DACH

ESET Home Security — Schutz für Dein digitales Leben.

2.5M views
ESET DACH — ESET Digital Security - Progress. Protected. (YouTube video ad)0:15

ESET DACH

ESET Digital Security - Progress. Protected.

2.1M views
ESET DACH — ESET Home Security Premium — 30% Rabatt (YouTube video ad)0:15

ESET DACH

ESET Home Security Premium — 30% Rabatt

1.9M views
ESET DACH — ESET Cybersecurity — Partnering with BVB for Digital Protection (YouTube video ad)0:20

ESET DACH

ESET Cybersecurity — Partnering with BVB for Digital Protection

1.9M views
ESET Latinoamérica — ESET - Digital Security for Your Real and Digital Worlds (YouTube video ad)0:15

ESET Latinoamérica

ESET - Digital Security for Your Real and Digital Worlds

1.8M views
ESET Latinoamérica — ESET Home Security - Protección para tu vida digital (YouTube video ad)0:15

ESET Latinoamérica

ESET Home Security - Protección para tu vida digital

1.8M views
ESET Latinoamérica — ESET — Digital Security (YouTube video ad)0:34

ESET Latinoamérica

ESET — Digital Security

1.7M views
ESET DACH — ESET HOME Security — Schutz für Dein digitales Leben. (YouTube video ad)0:30

ESET DACH

ESET HOME Security — Schutz für Dein digitales Leben.

1.6M views
ESET Latinoamérica — ESET Protect MDR - Cybersecurity Experts 24/7 (YouTube video ad)0:15

ESET Latinoamérica

ESET Protect MDR - Cybersecurity Experts 24/7

1.4M views

See all 152 ESET ads

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About ESET

ESET is a global cybersecurity company that develops antivirus, endpoint protection, and threat prevention software for consumers, small businesses, and enterprise organizations. Founded in 1992 and headquartered in Bratislava, Slovakia, the company is widely known for its NOD32 threat detection technology. ESET provides security solutions protecting over 100 million users across more than 200 countries and territories.

Company
ESET, spol. s r.o.
Category
Cybersecurity software
Headquarters
Slovakia
Advertises in
35 countries

ESET YouTube ads — FAQ

ESET is a cybersecurity software company that advertises antivirus, endpoint protection, and threat prevention solutions. Its campaigns promote digital security products tailored for home users, small businesses, and enterprise organizations.
ESET's YouTube ads focus on digital security, home protection, and business solutions such as ESET PROTECT and ESET Small Business Security. Key themes include protecting user progress, smart scam prevention, and closing enterprise cybersecurity gaps.
ESET primarily relies on horizontal video ads, alongside a smaller portion of vertical formats. The vast majority of these videos are short spots running 15 to 30 seconds.
ESET runs YouTube ads primarily in English, followed by German and Spanish.
AdSee has indexed 152 YouTube ads from ESET, with 108M views in total, shown in 35 countries.
ESET's YouTube ads in the AdSee library ran most often in the United Kingdom, Germany, Chile, Mexico and Argentina. In total they were shown in 35 countries.
AdSee estimates ESET's YouTube ad spend at $216K – $5.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ESET.
The most-viewed ESET ad in the AdSee library is “ESET Digital Security - Progress. Protected.”, with 11.6M views on YouTube.
ESET's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14518303376875192321?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.