A woman's long dark hair is dramatically blown by an unseen force, with a sleek, futuristic hair styling tool prominently featured.

The ad showcases the Dyson Airwrap iD with various attachments being used by diverse models to style their hair. It begins with a woman with long dark hair, then transitions to a woman with short dark hair, followed by a woman with long red hair, and finally a woman with voluminous curly hair. The device is shown drying, curling, and styling hair with different attachments, highlighting its versatility. The pacing is quick, with close-ups on the device and hair styling. The final scenes show the product in its case and the Dyson logo.