Decathlon YouTube Ads & Commercials

#2227 YouTube advertiser by spendRetail EcommerceNetherlandsVerify on Google Ads Transparency Center

Decathlon Netherlands retails sportswear, outdoor gear, and athletic equipment through its physical superstores and decathlon.nl. Its YouTube advertising spans 25 markets with 24.4M views across 18 video ads. Campaigns frequently highlight seasonal sports, running gear, cycling, and encouragement for players of all levels.

Est. total spend
$73.1K – $853K
All-time, estimated range
Ads indexed
18
Total views
24.4M
Markets
25
Countries the ads ran in

Most-viewed Decathlon YouTube ads

Top 14 by views · list updated

Decathlon Nederland — Decathlon — Your Next Ride Starts With Us (YouTube video ad)0:10

Decathlon Nederland

Decathlon — Your Next Ride Starts With Us

8.9M views
Decathlon Nederland — Decathlon — Running Gear and Advice (YouTube video ad)0:10

Decathlon Nederland

Decathlon — Running Gear and Advice

3.7M views
Decathlon Nederland — Decathlon — Ready to run? (YouTube video ad)0:10

Decathlon Nederland

Decathlon — Ready to run?

2.4M views
Decathlon Nederland — Decathlon — Summer Starts at Decathlon (YouTube video ad)0:16

Decathlon Nederland

Decathlon — Summer Starts at Decathlon

2.3M views
Decathlon Nederland — Decathlon - Summer Starts Here (YouTube video ad)0:15

Decathlon Nederland

Decathlon - Summer Starts Here

2M views
Decathlon Nederland — Decathlon - Ready to Play? (YouTube video ad)0:15

Decathlon Nederland

Decathlon - Ready to Play?

1.3M views
Decathlon Nederland — Decathlon - Goals that matter (YouTube video ad)0:15

Decathlon Nederland

Decathlon - Goals that matter

748.7K views
Decathlon Nederland — Decathlon — Unforgettable Firsts (YouTube video ad)0:15

Decathlon Nederland

Decathlon — Unforgettable Firsts

745.8K views
Decathlon Nederland — Decathlon — Goals that matter (YouTube video ad)0:06

Decathlon Nederland

Decathlon — Goals that matter

404.1K views
Decathlon Nederland — Decathlon — Ready to Play? (YouTube video ad)0:06

Decathlon Nederland

Decathlon — Ready to Play?

402.5K views
Decathlon Nederland — Decathlon - Padel (YouTube video ad)0:25

Decathlon Nederland

Decathlon - Padel

372.8K views
Decathlon Nederland — Decathlon - Find Your Store (YouTube video ad)0:16

Decathlon Nederland

Decathlon - Find Your Store

199.2K views
Decathlon Nederland — Decathlon — Ready to play? (YouTube video ad)0:21

Decathlon Nederland

Decathlon — Ready to play?

161.4K views
Decathlon Nederland — Decathlon — Jouw festivaltent scoor je bij Decathlon (YouTube video ad)0:20

Decathlon Nederland

Decathlon — Jouw festivaltent scoor je bij Decathlon

45.5K views

See all 18 Decathlon ads

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About Decathlon

Decathlon Netherlands is the Dutch division of the French multinational sporting goods retailer Decathlon. It sells sportswear, outdoor gear, and athletic equipment for a wide variety of sports directly to consumers across the Netherlands. The company operates an e-commerce platform via decathlon.nl alongside a network of physical superstores nationwide. The Dutch subsidiary Decathlon Netherlands B.V. is owned by French parent company Decathlon SE.

Company
Decathlon Netherlands B.V.
Category
Sporting goods retail
Headquarters
Netherlands
Advertises in
25 countries

Decathlon YouTube ads — FAQ

Decathlon Netherlands is the Dutch division of the multinational sporting goods retailer Decathlon. It sells sportswear, outdoor gear, and athletic equipment for various sports through physical superstores across the Netherlands and via its online store at decathlon.nl.
Decathlon's YouTube ads primarily focus on seasonal activities and specific sports. Common themes in the ad campaigns include running gear and preparation, cycling, summer sports, and reaching personal athletic goals.
Decathlon relies mostly on horizontal video ads, with occasional vertical Shorts-style formats. In terms of duration, the brand features a mix of short, 15-second spots alongside longer videos running up to 30 seconds.
Decathlon advertises on YouTube primarily in Dutch, along with English-language video campaigns targeting audiences in the Netherlands.
AdSee has indexed 18 YouTube ads from Decathlon, with 24.4M views in total, shown in 25 countries.
Decathlon's YouTube ads in the AdSee library ran most often in the Netherlands, Belgium, Germany, Italy and France. In total they were shown in 25 countries.
AdSee estimates Decathlon's YouTube ad spend at $73.1K – $853K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Decathlon.
The most-viewed Decathlon ad in the AdSee library is “Decathlon — Your Next Ride Starts With Us”, with 9.0M views on YouTube.
Decathlon's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07143885658250018817?region=anywhere

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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.