DeAgostini YouTube Ads and Video Campaigns

#3335 YouTube advertiser by spendRetail EcommerceItalyVerify on Google Ads Transparency Center

DeAgostini specializes in partwork publishing, scale model kits, and collectibles sold through subscriptions and e-commerce. With 20+ ads and 16.7M views across 6 markets, its YouTube video campaigns highlight popular collections like build-your-own models, Iron Man figures, and Disney audio story subscriptions.

Est. total spend
$50.2K – $452K
All-time, estimated range
Ads indexed
20
Total views
16.7M
Markets
6
Countries the ads ran in

Most-viewed DeAgostini YouTube ads

Top 19 by views · list updated

See all 20 DeAgostini ads

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About DeAgostini

DeAgostini is a global brand specializing in partwork publishing, build-your-own scale model kits, die-cast models, figurines, and collectibles. The company sells directly to consumers through subscriptions and e-commerce across international markets, as well as through newsstands and retail outlets. Founded in 1901 by geographer Giovanni De Agostini in Italy, the brand operates as part of the Italian holding company De Agostini S.p.A.

Company
De Agostini Publishing S.p.A.
Category
Partwork publishing and collectibles
Headquarters
Italy
Advertises in
6 countries

DeAgostini YouTube ads — FAQ

DeAgostini is an Italian publishing brand specializing in partwork publications, build-your-own scale model kits, and collectibles. Operating under De Agostini Publishing S.p.A., it advertises subscription-based model kits, figurines, and children's collections sold online and through retail.
DeAgostini's YouTube ads focus on collectible build-up models and franchise merchandise. Recurring themes include buildable scale models like the John Wick Ford Mustang and Star Wars R2-D2, Marvel figurines such as Iron Man and Iron Spider-Man, and Disney audio story collections.
DeAgostini's YouTube ads consist entirely of short spots under 15 seconds. The company relies primarily on standard horizontal video layouts, alongside occasional vertical Shorts formats.
DeAgostini advertises on YouTube predominantly in Romanian, followed by Polish and Czech, despite originating in Italy.
AdSee has indexed 20 YouTube ads from DeAgostini, with 16.7M views in total, shown in 6 countries.
DeAgostini's YouTube ads in the AdSee library ran most often in Romania, Poland, the Czech Republic, Italy and Germany. In total they were shown in 6 countries.
AdSee estimates DeAgostini's YouTube ad spend at $50.2K – $452K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by DeAgostini.
The most-viewed DeAgostini ad in the AdSee library is “Build Your Ford Mustang John Wick by DeAgostini”, with 2.4M views on YouTube.
DeAgostini's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16561696963448274945?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.