A man petting a small, scruffy dog.

The ad opens with a man kneeling and petting a small, scruffy dog. The Persil logo appears. The dog is then picked up by a man and handed to a woman, who wraps it in a white hoodie. The dog is then shown being cleaned and dried. A man is shown holding a dirty white towel, then pouring Persil Universal Kraft-Gel into a washing machine. The ad shows close-ups of fabric fibers and the inside of a washing machine drum. It ends with a couple sitting on a couch with the dog, and then a final shot of the Persil bottle and logo.