The vibrant fireworks and the prominent "12th Anniversary" ticket graphic immediately catch the eye.

The ad opens with a ticket graphic for "Summoners War 12th Anniversary" with fireworks in the background. This transitions to a character animation with text about a guaranteed summon of a Nat. 5 monster. Then, a cute character holding a cupcake appears with text about "200 wonders falling from the sky." Next, a scroll with a "12" on it is shown in a bubble, with text about "all attributes possible" and "200 scrolls for the 12th anniversary." This is followed by a gift box opening to reveal more items, with text about "the perfect chance to get Light & Dark monsters." Finally, a winged character appears on a platform with text about "the Sky Island misses you! It's time!" The ad concludes with a group of characters and information on how to download the game.