Citeo YouTube Ads: Real Campaign Examples

#3645 YouTube advertiser by spendB2B ServicesFranceVerify on Google Ads Transparency Center

Citeo manages Extended Producer Responsibility schemes for household packaging and graphic paper in France. Its YouTube advertising spans 40+ ads and 10.8M views across 6 markets. The video campaigns combine practical recycling advice, lifestyle tips, and bottle deposit education with relatable everyday moments.

Est. total spend
$54.2K – $379K
All-time, estimated range
Ads indexed
41
Total views
10.8M
Markets
6
Countries the ads ran in

Most-viewed Citeo YouTube ads

Top 20 by views · list updated

See all 41 Citeo ads

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About Citeo

Citeo is a French purpose-driven company that operates Extended Producer Responsibility (EPR) schemes for household packaging and graphic paper. Created in 2017 through the merger of Eco-Emballages and Ecofolio, it provides eco-design, compliance, collection, and recycling management services to businesses placing goods on the French market. The organization collaborates with corporate clients and local authorities to finance and improve recycling infrastructure across France.

Company
Citeo SA
Category
Waste management and recycling
Headquarters
France
Advertises in
6 countries

Citeo YouTube ads — FAQ

Citeo is a French purpose-driven company that operates Extended Producer Responsibility schemes for household packaging and graphic paper. It provides eco-design, compliance, collection, and recycling management services to businesses placing products on the French market.
Citeo's YouTube ads focus on recycling habits, sorting packaging, and deposit return systems. The content includes everyday tips on food storage, upcycling projects, environmental preservation, and lifestyle videos featuring recycling bins.
Citeo uses vertical, Shorts-style video formats for its YouTube ads. These video spots range in duration from under 15 seconds to over a minute, with many running between 16 and 60 seconds.
Citeo advertises on YouTube entirely in French, reflecting its primary operations and recycling initiatives within France.
AdSee has indexed 41 YouTube ads from Citeo, with 10.8M views in total, shown in 6 countries.
Citeo's YouTube ads in the AdSee library ran most often in France, Luxembourg, Spain, Switzerland and Germany. In total they were shown in 6 countries.
AdSee estimates Citeo's YouTube ad spend at $54.2K – $379K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Citeo.
The most-viewed Citeo ad in the AdSee library is “CITEO - Choose and Return Your Deposit Bottles”, with 5.0M views on YouTube.
Citeo's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR17801993513198419969?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.