A cartoon fox character appears next to a yellow car with the text 'Looking for a used car?'.

The ad opens with a bright blue sky and a yellow car driving on a road. A cartoon fox character appears and gestures towards the car. Text overlays ask questions about buying a used car. The scenes change to show the car in different scenarios: behind a fence with an 'IMPOUND' sign, in a snowy environment with damage, and with its hood open and smoking. The fox character reappears in each scene, often with the CARFAX logo. The ad concludes with the CARFAX logo and text about being trusted by Canadians.