BSH Home Appliances Group YouTube Ads & Commercials

#737 YouTube advertiser by spendRetail EcommerceGermanyVerify on Google Ads Transparency Center

BSH Home Appliances Group manufactures major and small home appliances such as ovens, dishwashers, and coffee machines under brands like Bosch and Siemens. Its YouTube video advertising spans 13 markets with 50+ ads and 99.4M views, frequently highlighting kitchen innovations like intelligent ovens and coffee makers.

Est. total spend
$497K – $3.5M
All-time, estimated range
Ads indexed
56
Total views
99.4M
Markets
13
Countries the ads ran in

Most-viewed BSH Home Appliances Group YouTube ads

Top 20 by views · list updated

See all 56 BSH Home Appliances Group ads

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About BSH Home Appliances Group

BSH Home Appliances Group is a global manufacturer of major and small home appliances, offering products such as fridges, dishwashers, ovens, washers, and espresso machines. Founded in 1967 as a joint venture between Robert Bosch GmbH and Siemens AG, it has been a wholly owned subsidiary of the Bosch Group since 2015. The company operates worldwide across Europe, the Americas, Asia, and Africa under global and regional brands including Bosch, Siemens, Gaggenau, Neff, and Thermador.

Company
BSH Hausgeräte GmbH
Category
Home appliance manufacturing
Headquarters
Germany
Advertises in
13 countries

BSH Home Appliances Group YouTube ads — FAQ

BSH Home Appliances Group, legally known as BSH Hausgeräte GmbH, is a Germany-based manufacturer of home appliances. A subsidiary of the Bosch Group, it produces major and small appliances including ovens, refrigerators, dishwashers, and coffee machines under brands such as Bosch, Siemens, Gaggenau, and Neff.
BSH Home Appliances Group focuses heavily on Siemens appliances in its YouTube ads, highlighting coffee machines and the Siemens iQ700 intelligent oven. The campaigns frequently emphasize smart cooking capabilities, promotional cashback offers, and AI-powered food recognition.
BSH Home Appliances Group relies primarily on horizontal video formats, with only a small share of vertical spots. Most of these campaigns are short advertisements running up to 15 seconds, alongside some 16 to 30-second commercials.
BSH Home Appliances Group advertises on YouTube in multiple languages, with German being the most common, followed by French and Swedish.
AdSee has indexed 56 YouTube ads from BSH Home Appliances Group, with 99.4M views in total, shown in 13 countries.
BSH Home Appliances Group's YouTube ads in the AdSee library ran most often in Switzerland, Germany, Belgium, Denmark and Sweden. In total they were shown in 13 countries.
AdSee estimates BSH Home Appliances Group's YouTube ad spend at $497K – $3.5M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by BSH Home Appliances Group.
The most-viewed BSH Home Appliances Group ad in the AdSee library is “Siemens — Unser intelligenter Backofen”, with 13.5M views on YouTube.
BSH Home Appliances Group's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR05523083249779212289?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.