The large, textured "COLD BREW LATTE" text and the spooky, detailed can design.

The ad opens with a close-up of a can labeled "SMOREY TIME Cold Brew Latte" with a spooky, cartoonish design featuring Bigfoot and skeletons around a campfire. The text "COLD BREW LATTE" is overlaid in large, textured letters. The scene transitions to the can standing upright against a black background, then a hand tilts the can, pouring a creamy brown liquid into a glass filled with ice cubes. The pouring continues, filling the glass. The ad then shows close-ups of the can's design, followed by extreme close-ups of a s'more being made: toasted marshmallow between graham crackers and chocolate. The final scenes show the can with marshmallows and s'mores ingredients, and then a graphic with the brand logo and tagline.