BIRKENSTOCK YouTube Ads: Top Video Commercials

#651 YouTube advertiser by spendRetail EcommerceGermanyVerify on Google Ads Transparency Center

Originating in Germany in 1774, BIRKENSTOCK is a global footwear brand known for its anatomically shaped cork-and-latex sandals, clogs, shoes, and accessories. Across 24 markets, its YouTube advertising features 100+ ads with 81.0M views. Video campaigns spotlight core footwear styles including summer sandals, platform designs, and Boston clogs.

Est. total spend
$243K – $4.0M
All-time, estimated range
Ads indexed
130
Total views
81.0M
Markets
24
Countries the ads ran in

Most-viewed BIRKENSTOCK YouTube ads

Top 20 by views · list updated

See all 130 BIRKENSTOCK ads

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About BIRKENSTOCK

BIRKENSTOCK is a global footwear brand renowned for its anatomically shaped cork-and-latex footbed sandals, clogs, shoes, and accessories. With a shoemaking heritage originating in Germany in 1774, the company distributes its products worldwide through its direct-to-consumer e-commerce site, retail stores, and wholesale partners. The brand is ultimate parented by Birkenstock Holding plc and majority-owned by L Catterton.

Company
Birkenstock Holding plc
Category
Footwear and accessories
Headquarters
Germany
Advertises in
24 countries

BIRKENSTOCK YouTube ads — FAQ

BIRKENSTOCK is a German footwear brand founded in 1774, known for its anatomically shaped cork-and-latex footbed. The brand sells sandals, clogs, shoes, and accessories worldwide through retail stores, wholesale partners, and its e-commerce platform.
BIRKENSTOCK's YouTube ads focus on its footwear collections, highlighting products like Boston clogs for winter, platform sandals, and summer sandal lines styled with various outfits or shown by the ocean.
BIRKENSTOCK relies entirely on short video ads lasting up to 15 seconds. The majority of these spots run in a horizontal format, with a smaller portion produced as vertical videos.
BIRKENSTOCK advertises on YouTube primarily in English, while also running campaigns in German and Dutch.
AdSee has indexed 130 YouTube ads from BIRKENSTOCK, with 81.0M views in total, shown in 24 countries.
BIRKENSTOCK's YouTube ads in the AdSee library ran most often in the United States, Canada, France, the Netherlands and Italy. In total they were shown in 24 countries.
AdSee estimates BIRKENSTOCK's YouTube ad spend at $243K – $4.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by BIRKENSTOCK.
The most-viewed BIRKENSTOCK ad in the AdSee library is “Birkenstock Boston Clogs - Cozy Winter Shoes”, with 3.5M views on YouTube.
BIRKENSTOCK's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR08086700489472737281?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.