Barilla YouTube Ads and Video Campaigns
#663 YouTube advertiser by spendRetail EcommerceItalyVerify on Google Ads Transparency Center
Barilla is an Italian food manufacturer producing pasta, ready-to-use sauces, and bakery items. Across 3 markets and 147M views, its YouTube ads feature campaigns for premium ranges like Al Bronzo and ready-made pesto, emphasizing culinary quality and family connections.
- Est. total spend
- $1.2M – $4.0M
- All-time, estimated range
- Ads indexed
- 20
- Total views
- 147M
- Markets
- 3
- Countries the ads ran in
Most-viewed Barilla YouTube ads
Top 20 by views · list updated
About Barilla
Barilla is an Italian multinational food company best known as the world's largest pasta manufacturer, along with producing ready-to-use sauces and bakery products. Founded in 1877 in Parma, Italy, the family-owned business operates internationally across more than 100 countries. It sells packaged food products to both retail consumers and foodservice professionals worldwide.
- Company
- Barilla G. e R. Fratelli S.p.A.
- Category
- Packaged food manufacturing
- Headquarters
- Italy
- Advertises in
- 3 countries
Barilla YouTube ads — FAQ
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.