A car with cartoon eyes and lips superimposed on it.

The ad opens with a close-up of a car's front end, with cartoonish eyes and lips superimposed on it. The car is dark gray and parked on a street. The background shows a building and some greenery. The scene transitions to a pink background with text and graphics related to car insurance. The pacing is quick, with text and graphics appearing and disappearing rapidly. The final screen shows the Belfius Direct logo.