Battle.net YouTube ads and video campaigns

#445 YouTube advertiser by spendGaming AppsUnited StatesVerify on Google Ads Transparency Center

Battle.net is an online gaming, digital distribution, and storefront platform operated by Blizzard Entertainment. Its YouTube advertising spans 200+ ads and 126M views across 22 markets, with creative heavily spotlighting game releases and feature trailers for titles such as World of Warcraft: Midnight.

Est. total spend
$251K – $6.3M
All-time, estimated range
Ads indexed
201
Total views
126M
Markets
22
Countries the ads ran in

Most-viewed Battle.net YouTube ads

Top 20 by views · list updated

See all 201 Battle.net ads

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About Battle.net

Battle.net is an online gaming, digital distribution, and social networking platform operated by Blizzard Entertainment, a subsidiary of Activision Blizzard and Microsoft. Launched in January 1997 alongside Diablo, it provides online matchmaking, social chat, digital purchases, and game management services to players worldwide. The platform hosts major franchises including World of Warcraft, Diablo, StarCraft, Overwatch, and Call of Duty.

Company
Blizzard Entertainment, Inc.
Category
Online gaming platform and storefront
Headquarters
United States
Advertises in
22 countries

Battle.net YouTube ads — FAQ

Battle.net is an online gaming platform, digital storefront, and social network operated by Blizzard Entertainment. Its advertising promotes digital game purchases and online gaming services for major titles hosted on its platform.
Battle.net's YouTube ads heavily center on World of Warcraft: Midnight. Common themes include official trailers highlighting new features, gameplay invitations, and pre-purchase promotions for the game's Epic Edition.
Battle.net exclusively uses horizontal video ads on YouTube. The majority are standard length spots running between 16 and 30 seconds, alongside shorter ads lasting up to 15 seconds.
Battle.net advertises primarily in English, with additional campaigns running in German and Spanish.
AdSee has indexed 201 YouTube ads from Battle.net, with 126M views in total, shown in 22 countries.
Battle.net's YouTube ads in the AdSee library ran most often in Canada, the United States, Switzerland, Belgium and Austria. In total they were shown in 22 countries.
AdSee estimates Battle.net's YouTube ad spend at $251K – $6.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Battle.net.
The most-viewed Battle.net ad in the AdSee library is “World of Warcraft: Midnight - New Features Trailer”, with 7.1M views on YouTube.
Battle.net's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12870883114745856001?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.