BABY born YouTube Ads & Commercials

#1901 YouTube advertiser by spendRetail EcommerceGermanyVerify on Google Ads Transparency Center

BABY born is an international brand of functional play dolls, doll accessories, clothing, and playsets produced by MGA Zapf Creation GmbH. Its YouTube advertising spans 6 markets with 40+ video ads generating 33.8M views. Campaigns frequently showcase functional features across product lines, including crawling dolls, interactive bath toys, tricycles, and seasonal items like advent calendars.

Est. total spend
$169K – $1.1M
All-time, estimated range
Ads indexed
43
Total views
33.8M
Markets
6
Countries the ads ran in

Most-viewed BABY born YouTube ads

Top 20 by views · list updated

See all 43 BABY born ads

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About BABY born

BABY born is an international brand of functional play dolls, doll accessories, clothing, and playsets launched in 1991. The brand is owned and produced by German toy manufacturer MGA Zapf Creation GmbH, a subsidiary of MGA Entertainment. Its products are designed for imaginative role-play and are distributed globally across retail and online channels.

Company
MGA Zapf Creation GmbH
Category
Toy and doll manufacturing
Headquarters
Germany
Advertises in
6 countries

BABY born YouTube ads — FAQ

BABY born is a brand of functional play dolls, accessories, clothing, and playsets created for imaginative role-play. Owned by German toy manufacturer MGA Zapf Creation GmbH, BABY born distributes its products globally across online and retail channels.
BABY born's YouTube ads focus on specific doll lines and accessories, highlighting interactive features such as crawling, bath time toys, and interactive pets like Lucky Dog. The ads also showcase playsets, pushchairs, tricycles, and seasonal items like advent calendars.
BABY born uses an even balance of vertical Shorts-style and horizontal video formats. Most of the video spots run between 16 and 30 seconds, with some shorter ads under 15 seconds and longer spots up to a minute.
BABY born advertises primarily in German, reflecting its German origins, alongside campaigns running in Czech and Polish.
AdSee has indexed 43 YouTube ads from BABY born, with 33.8M views in total, shown in 6 countries.
BABY born's YouTube ads in the AdSee library ran most often in Germany, the Czech Republic, the United Kingdom, Ireland and Slovakia. In total they were shown in 6 countries.
AdSee estimates BABY born's YouTube ad spend at $169K – $1.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by BABY born.
The most-viewed BABY born ad in the AdSee library is “Baby Born Emily Crawling Doll”, with 14.2M views on YouTube.
BABY born's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02576939661310033921?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.