The bright red background and the "Feliz año nuevo Con Ahorro" (Happy New Year With Savings) text immediately grab attention.

The ad features a series of product displays on a wooden table, set against a red background with a graphic of a bird and the Alcampo logo. The camera pans across different food items like eggs, milk, avocados, ham, olive oil, tuna, chia seeds, and quinoa. Each product is presented with its price and promotional details. The pacing is quick, with each product display lasting only a few seconds before transitioning to the next. The ad concludes with the Alcampo logo and slogan.