The initial close-up of liquid being poured and the subsequent loading of soccer balls into a Volvo car.
The ad opens with a close-up of liquid being poured into a container, then transitions to a person loading soccer balls into the trunk of a Volvo car. The car is then shown driving on a dark, coastal road at night. The scene shifts to a person setting up cones on a soccer field, followed by a training session indoors with cones and players. It then shows people training in the rain with umbrellas, and a coach speaking to a young player in a locker room. The final scenes show the Volvo parked on a wet soccer field at dusk, with a person retrieving a soccer ball from the trunk. The editing is relatively slow-paced, focusing on moments of dedication and effort.
Volvo — Behind Every Dream
- Brand
- Volvo Cars
- Landing page
- Domain
- volvocars.com
- Language
- SV
- Countries
- SE











