The "UP TO 40% OFF!" graphic combined with rugged off-road imagery.

The ad opens with a rugged, off-road landscape and the Monster Off Road Wheels logo. A graphic overlay announces "BRAND NEW UP TO 40% OFF!". Two wheels are then shown, a silver one labeled "ALPHA" and a black one labeled "COMMANDO". The scene transitions to a "BUY 3 TYRES GET 1 FREE" promotion featuring J-TRAX and BRIDGESTONE tires. Finally, a large group of employees stands in front of a Bob Jane T-Marts store.