The patriotic "MEMORIAL DAY SALE" graphic with the American flag.

The ad opens with a patriotic graphic featuring the American flag and the words "MEMORIAL DAY SALE" and "ELK GROVE BUICK GMC". This transitions to a shot of a new 2026 GMC Sierra 2500 HD Denali truck, with text highlighting savings up to $13,000 off MSRP or 4.9% APR. The ad then shows various GMC trucks driving on different terrains, emphasizing "3-DAY RETURN & 7-DAY EXCHANGE". The final scene is an end card with the dealership's name, address, phone number, and website, set against the American flag.