A close-up of a couple sleeping.

The ad opens with a close-up of a couple sleeping, then transitions to abstract, swirling blue and white visuals with the words "EXTREME SLEEP" appearing. A neurologist and sleep medicine specialist, Michaela D. Gjerstad, is introduced and speaks about sleep. The visuals then shift to a dark, moody scene of a modern house in a fjord landscape during a storm, followed by shots of waves crashing on a rocky shore. The ad concludes with a scenic view of coastal houses in Norway, with the text "VISIT NORWAY" appearing.