The prominent "HOTEL JULES" sign at the beginning.

The ad opens with a shot of the Hotel Jules sign, then shows a couple arriving at the hotel entrance, followed by a bellhop handling luggage. Inside, a fluffy cat sits on the carpet. A man is seen unpacking a duffel bag, and a hand rings a bell at the reception desk. The scene shifts to a poolside area with people relaxing, then to a hotel room where a woman is blow-drying her hair and two men are in the room, one reading a newspaper and the other on the phone. The ad concludes with a shot of three men on a rooftop, with text overlay.