A search bar in the sky with the text "Italian cuisine...".

The ad opens with a search bar in the sky with the text "Italian cuisine...". It then cuts to a top-down view of people seated at a long table, about to eat. The camera then focuses on a beautifully plated dish of pasta. Next, a flight attendant is shown serving a dish to a passenger on an airplane. Finally, the ad shows a blue ITA Airways airplane flying through the clouds, with the airline's logo and website displayed.