The text "Besoin d'une bonne nuit de sommeil ?" (Need a good night's sleep?) appears over a close-up of hands.

The ad opens with a close-up of a person's hands, then transitions to a dark hallway with two figures silhouetted, followed by two men entering a hotel room with luggage. A hand touches a bed, then a woman lies in bed making a peace sign. The ad ends with the Ibis logo and a call to action.