The alarm clock showing 5:00 AM.

The ad opens in darkness, then transitions to an alarm clock showing 5:00 AM. A family is shown rushing to get ready, packing bags, and heading downstairs. They then get into a car and arrive at an airport, where they are greeted by hotel staff with leis. The family is then shown entering a hotel room. The ad ends with a shot of the Hilton logo and website.