The opening text 'Kesä. Juuri nyt.' (Summer. Right now.) combined with the Finnair logo.

The ad opens with text on a white background, then transitions to scenic shots of travel destinations: a woman swimming in clear water, feet walking on a sandy beach, palm trees against a bright sky, and two women enjoying coffee outdoors. The pacing is slow and relaxed, with smooth transitions between scenes. The final scenes show architectural details and then text on a white background with the Finnair logo.