A low-angle shot of a woman reaching into darkness and pulling out her phone.
The video opens with a low-angle shot looking up at a young woman as she reaches into a dark space. She pulls out her phone, and the screen displays a ticket booking interface. The scene then shifts to her inside a train, where she checks her phone again. The camera focuses on her face as she looks out the window, then shows a montage of different people. The woman is seen again, this time outside, with icons for different transport options (bus, metro, train, tram) appearing on screen. She then boards a train, and the app interface reappears, showing a croissant with a point value. She eats a croissant on the train, and a QR code appears on her phone. The ad concludes with a split-screen montage of various people, followed by the DSB logo and a message about automatic check-out.
DSB — Smart Travel with the DSB App
- Brand
- DSB officiel
- Landing page
- Domain
- dsb.dk
- Language
- DA
- Countries
- DK











