A cartoon star with a happy face.

The ad opens with a cartoon star with a smiling face, then transitions to extreme close-ups of a large, juicy double cheeseburger with melted cheese, lettuce, tomato, and caramelized onions. The camera pans and zooms to highlight the burger's ingredients. Text overlays appear, comparing the burger to a Big Mac. The ad concludes with a shot of the burger and the Carl's Jr. logo, along with pricing and promotional information.