A man in an A&W uniform speaking directly to the camera.

The ad opens with a man named Allen, wearing an A&W uniform, speaking directly to the camera. He gestures with his hands as he talks. The scene then shifts to show various Canadians enjoying A&W burgers. The first pair are Maxwell and Caitlin from Toronto and Winnipeg, seen eating burgers. Next, Ty and Manraj from Calgary and Vancouver are shown with their burgers. Then, Marcello from Mississauga is featured. Finally, Corinna and Jeff from Deer Lake, NL, are shown with their burgers. The ad concludes with close-ups of the A&W Teen Burger, highlighting its ingredients and the brand's beef guarantee.