An envelope labeled "OVER PRICED CELLPHONE BILL" is presented.

The ad opens with a hand holding an envelope labeled "OVER PRICED CELLPHONE BILL." A woman reacts with dismay to the bill. Another woman, appearing as a future version of herself, explains that she's from the future to warn her. The future self shows the present self a phone screen displaying Tello's "Build Your Own Plan" options. The ad concludes with both women sitting on a couch, with the Tello logo and website displayed.