A man running in the snow during what appears to be a Christmas setting.

The ad opens with a man in a yellow jacket running in the snow, followed by a close-up of his feet splashing through snow. It then transitions to a group of people singing carols in a snowy street, with a violinist and a trumpeter. The scene shifts to a close-up of festive socks and shoes, then to a shot of a boot with snow on it. Finally, it shows a Christmas tree adorned with ornaments and lights, with various shoes displayed around its base, including the SFR logo.