The initial close-up of the sleek black smartphone.

The ad opens with a close-up of a black smartphone, showing its side profile. It then transitions to a view of the back of the phone, highlighting the camera array. Next, three phones are shown from different angles, with a woman jumping out of one screen. The word 'Awesome' appears in colorful text. Finally, the Samsung logo appears on a black screen, followed by the DNA logo and a call to action.