Close-up of the new Samsung Galaxy S26 Ultra phone with its distinctive camera array.

The ad opens with a close-up of a person holding a purple Samsung Galaxy S26 Ultra phone, showing its camera array. The screen displays a social media post with a corgi. The scene then shifts to show three young people looking at phones, with the central person holding the Samsung. A finger interacts with the phone's screen, revealing a menu with options like 'Smart View' and 'Privacy Display'. The ad then shows the phone again, with text overlay, highlighting the 'Privacy Display' feature. The final shots focus on the phone's design and camera.