The animated characters and the large "70GB" text grab attention.

The ad features two animated claymation characters against a white background with a blue abstract shape on the left. The character on the left is a thin, blue, alien-like creature with a large mouth and a red cap. The character on the right is a large, blue, furry monster wearing headphones, a gold chain, and a white vest, giving a thumbs-up. Large blue numbers and text appear and disappear, highlighting a data offer. The Lebara logo is visible at the bottom right.