The large "35%" graphic immediately grabs attention.

A man in a blue polo shirt with a Kleenheat logo stands against a bright blue background. He gestures with his hands clasped in front of him. The Kleenheat logo appears in large white text to his right. The scene transitions to a graphic displaying "35% off natural gas usage charges for 12 months." This is followed by a graphic showing a smartphone with various retail logos (Kmart, Target, Bunnings Warehouse, Officeworks, Priceline Pharmacy) and the text "Plus, a FREE year of OnePass on us. $40 per year thereafter." The man reappears, holding a tablet, and the text "Too Easy" appears below the Kleenheat logo. The video is fast-paced with quick cuts between scenes.