The question 'How did a CRM get Sally from Sales here?' combined with the image of a person in a shark costume paddleboarding.

The ad opens with the Pipedrive logo on a green background. It transitions to a montage of quick clips: a person in a suit at a desk, hands on a laptop, and another person at a desk. Then, a person in a shark costume is shown paddleboarding on water. Text appears asking how a CRM got Sally from Sales here. More quick cuts of people reading a newspaper. A woman is shown using a laptop with the Pipedrive interface. The newspaper scene returns with text about closing a whale client. The shark character reappears on the paddleboard with text about celebrations. Finally, the Pipedrive logo appears with the tagline 'The Pipedrive Way To Grow'. The pacing is fast with quick cuts.