Close-up of a man's face and mustache, with intriguing text.

The ad opens with a close-up of a man's face, focusing on his mustache. Text appears, introducing 'le Smiler'. Then, an elderly woman is shown looking concerned. A muscular man and the woman are seated at a desk. A bell is rung, and the man flexes his muscles. The text suggests asking someone to smile for you is absurd. The woman rings the bell again, and the text suggests asking someone to manage payroll is the same. The man smiles. The ad transitions to show the woman and the man again, with text about automating payroll. The final scene shows the man flexing his biceps and the woman looking unimpressed, with the PayFit logo and website.