The text 'Hey home' followed by the sound of knocking and an animated house.
The ad opens with text 'Hey home' on a soft blue background. This transitions to an animated 3D house with coins and stars floating around it, accompanied by the sound of knocking. The text 'knock knock' appears. The background turns dark green, and text lists various reasons for needing cash, such as 'kitchen remodel', 'tuition', and 'life's big expenses'. The text 'A HELOC' appears, followed by the full phrase 'Home Equity Line Of Credit' spelled out. The background returns to a soft blue with floating coins, and text reads 'can get you cash quick'. The dark green background reappears with text stating 'Close in as fast as 5 days'. A small disclaimer appears at the bottom. The text '(highfive)' appears briefly. The final screens show the Upstart Mortgage logo and text, with checkmarks next to 'Apply online', 'Snag a great rate', and 'Borrow $26k-$250k'. A circular graphic covers part of the screen, followed by repeated 'CHA-CHING' text. The ad then shows a smartphone displaying the Upstart Mortgage app interface, with text 'Meet your funds at your front door'. Finally, the Upstart Mortgage logo and website are displayed with the tagline 'Check your rate in minutes'.
Upstart Mortgage — Home Equity Line of Credit
- Brand
- Upstart Mortgage
- Landing page
- Domain
- heloc.upstartmortgage.com
- Language
- EN
- Countries
- US