The Vattenfall logo and the prominent text "Wärmepumpen-Rabatt auf den Gerätepreis sichern."

The ad opens with a static shot of a white and grey outdoor unit for a heat pump, with the Vattenfall logo and a Swedish flag-like circle on a light blue background. A man walks into the frame from the left, holding a tablet, and stops next to the unit. Text appears on the right side of the screen. The man looks at the camera and gestures towards the unit. A yellow circle with text appears on the left, and a yellow pill-shaped button with text appears on the right.