The question "VAI DIZER QUE ESSE #TÁPAGO NÃO SAI BARATO?" (Are you saying this #It'sPaid isn't cheap?) appears on screen.

The ad opens with the Smart Fit logo and text on a yellow background. It then transitions to dynamic shots of people working out in a gym, using various equipment. The pacing is quick, intercutting between different exercises and individuals. A prominent yellow sign with black text appears over some shots. The final segment focuses on a man performing a workout on a machine, with the offer details displayed on the left side of the screen.